SEO plans for small businesses SEO Company offers SEO services for companies of all sizes, but many times we receive requests from small companies that want the same results as our large corporate customers, but have a little more budget to work with. That’s why we started our SEO programs for small businesses. To help companies like yours to MAXIMIZE your time and your investment, we’ll show you a simple 4-step process to win the keywords you want to win.
So what are the 4 simple steps?
small business step by step
Answer these questions to find out where to start: 1. Can you easily modify your website?
YES – Go to step 2 NO – Start in step 1
2. Do you know which keywords generate traffic and become sales / leads?
YES – Go to step 3 NO – Start in step 2
3. Do you know EXACTLY what you need to do to earn your keyword / keyword phrase?
YES – Go to step 4 NO – Start in step 3
SEO step for small businesses: 1 Get control of the site
If you already have a CMS or you can easily modify your site, go to step 2. Otherwise, read this section:
Step 1 Small businesses often have their websites created by a web designer who is a friend of a friend or who bought their website through a local company. These are perfect when you start up, but often the small business learns that making changes to your website is difficult. The original “friend” no longer exists, the company you used is hard to find, or the company charges minor changes. Large companies have learned that web content management systems (WCMS) allow them to monitor changes on their site without having to call their developer. If you want to add new products, pages, sections, you can do it with ease.
So where can a small business get a cheap WCMS?
There are many options out there. Some systems to consider: Joomla, Drupal, PHP-Nuke, Mambo and PostNuke. All these systems are open source.
Why site control is important for small SEO companies: If you have read how SEO works, then you understand that you will want to optimize your content (on the SEO page). Having an “intermediary” involved in making changes can add unnecessary costs and delays to advance your SEO efforts for small businesses. If you can do it yourself, you can avoid those costs and delays.
How the SEO company can help you in step 1:
The SEO company offers SEO friendly web design services. We use an open source CMS system that we have created and compiled SEO components and modules so that the system will virtually manage SEO On Page for you. If you know your keywords, when you add content with the correct format and density, the other parts of the SEO will be handled automatically. We can convert your current site into the CMS and you can have control over its content and you will never have to call up a web developer to make changes. We offer comprehensive training to you or your employees on how to add new content and make changes. Site conversion prices can vary considerably (depending on the size of the current site and what needs to be converted). If WCMS installation or conversion is required, contact our sales office at +91-9717 -2878-59.
Small Business Phase 2: identify your keywords
Identify the keywords: seo step 2
This is a very important step. This process is probably the most important of all the investigations you can perform and the most important to understand how SEO works. It makes no sense to include a search optimization campaign unless you know it;
1. What keywords are you looking for?
2. How competitive are the keywords (ie, what is the probability and how long will it take to get them)?
3. Which keywords generate conversions, which keywords generate traffic but not conversions.
We have a very mathematical approach to identifying keywords. The factors we consider are the search volume, the search engine results count, the use of keyword phrases in the title tags, the Alexa rankings, the backlink counts and the quality of the competitors, and the Page Page Google’s competitors. These factors are mathematically combined in the Key Performance Index (KEI), the keyword performance index (KPI), BLKEI ™ and a BWKPI ™.
How the SEO company can help you in step 2: Keyword research reports: with these reports you also have 1 hour of consultancy with a SEO professional (you can ask what
Step 3 SEO for small businesses: find out what to change
Determine what to change: seo step 3
You have control over your website, you have identified which keywords you want to focus on, now you simply need to know what to change.
Read how the SEO works and read the SEO classification factors: each of these documents will explain what kind of things need to be changed and what is important for search engines. The SEO classification factors document lists the attributes on your site and outside your site that search engines consider important and then lists those factors from the most important to the least important.
How the SEO company can help you with step 3 We offer the most complete SEO report available in the industry today. This is the same report tool that our professionals use internally to help our big customers. For the first time in 2009, we started offering access to this high-level information for small business customers. It will give you step-by-step advice on what should be changed (both on the page and on the external page) to get the classification you want. We are so confident in this report that if you make the suggested changes and don’t get the top 10, we will fully refund your money.
Step 4 of Small Business: make changes seo step 4
The Step 3 report will guide you through all the changes you need to make to get the top 10 results.
Editing your web pages If you followed step 1, you will have an easy-to-change website. You must be able to make all the necessary changes. Including changes to the title tag, text on the page (correct density), URL keywords, description tags, keyword tags and more.
Creating inbound links (backlinks) can be more difficult for most small businesses.
There are several ways to create quality backlinks. Off-site blogs, press releases, collaborate with your current suppliers and customers to get links to your websites, testimonials on the products you use, sponsorship of non-profit events and much more. Furthermore, the construction of the community is taken into consideration. Is your product or service conducive to an online community format with forums and forums? If so, this can be a fantastic way to get content (publications, etc.) created naturally by a community of site users. This can often be a great source of links. Social networking sites like Twitter, Facebook, MySpace, LinkedIN, Digg and Delicious, and others, can also be a source of solid communications, create brand followers and, ultimately, inbound links from natural sources. Finally, e-mail requests to sites and blogs that represent your industry and that require links and / or exchanges of links are the definitive method for creating links.
How the SEO company can help you with Step 4: I need a better understanding: get 1 in 1 SEO Consulting with a professional by phone
Paid blogging: request for information
To review our small business plans, follow this SEO link for small businesses located at the top of this page.